On Tuesday, we talked about ways to increase foot traffic. And one of our suggestions was to improve the signage at your store. Today, we are going to go into more detail about some effective signs to increase foot traffic.

Well, one of the easiest ways to increase traffic is to increase the number of eyes that look at your store. The simplest way to do this is through signage.

The first sign you should always have is an OPEN sign. While this sounds obvious, some stores forget this crucial sign. LED open signs are our favorite option because people can see that your store is open from a distance. These signs are especially popular for stores in strip malls or near a street.

If you are in an area with high walking traffic such as a mall or town center area, sidewalk signs are extremely helpful. They are also very useful for restaurants. Our favorite is the dry erase board sidewalk sign.  These come in a-frame or spring versions. The dry erase board sign allow you to easily customize the sign without having to purchase a new sign from a printer. They are great for sales, specials, menu items, promotions and special events.

Another type of sign that is perfect for catching attention is the moving message board sign. These signs are easily customizable and their vibrant colors are guaranteed to make shoppers stop and look.

Don’t be afraid to have some fun attracting attention. Pennant strands and promotional rope lights bring some color to your store front. Tube lights and promotional beacon lights will light the way to your store.

And don’t neglect the standbys. Traditional banners and window cling signs are sure to help bring in traffic.

These signs will ultimately increase the number of eyes that look into your store. By bringing attention to your store, you can improve sales and coveted foot traffic.