Posts Tagged ‘holiday displays’

Fall Merchandising Tips

Tuesday, October 25th, 2016

Fall Merchandising Tips

The fall season has arrived with new apparel and accessories along with it. This season sets the stage for the some of the biggest holidays of the year. Now, more than any other time of year, people will be shopping for the latest merchandise, styles, and trends and are looking to you to show them the way.

With competition from online retailers, attention to detail can set your business apart from the online experience. We are here to offer you a few tips and tricks to capture your customer’s attention and keep them returning season after season.

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  1. Create a feature table. A feature table can include some of your best-selling merchandise or limited addition, seasonal products. Nesting tables are a great choice to use here.  These tables do not take up a lot of space on the floor and you can display merchandise in a way that draws the eye to different levels.
  1. If you are a clothing retailer, it’s always a good idea to feature an outfit on a mannequin. Some of our most popular mannequin options include dressmaker forms and egghead mannequins. Flexible mannequins are also a great option for children displays. These mannequins allow the merchandise to be the star as they do not focus on facial features that exist on traditional mannequins.
  1. Display complimentary accessories along with your featured apparel. There are all sorts of jewelry, handbag, or footwear options available. Make sure you show them nearby so that your customer can have an easier time seeing the full look and making a decision on what to purchase. We carry a huge selection of jewelry displays that compliment any décor or store style.
  1. Make sure you always include adequate signage within your store. Nothing frustrates shoppers more than not knowing where the sale is or what items are on sale. We have plenty of signage options and sign holders for your store. We have styles available for use both outside and inside.
  1. Remember to greet each customer that comes into your space and have fun. Ask if you can help your customers and make sure you or your staff are available to answer any questions your customer may have. Sometimes we get so busy doing the work of the day that it can be easy to forget that the customer always comes first. If your customer has a bad experience, they are likely to tell someone they know and word-of-mouth marketing can have a huge effect on your business.

Holiday Visual Merchandising

Tuesday, December 8th, 2015

Holiday Visual Merchandising

Visual Merchandising has always been an important part of retail store design. A well put together window display has the ability to bring customers inside and can also serve to highlight seasonal merchandise. Christmas is the biggest holiday season of the year. This makes it the perfect time to consider doing some smart and innovative things in your window display. If you don’t have an open window display you may even consider designating a place on your sales floor to show off your seasonal best! We recommend having a variety of styles and poses to really catch the attention of your customers. Our mannequins feature styles that are on trend and are easy to assemble. Check out our wide selection of mannequins here.

We have included some fun holiday ideas below that we hope inspire you to consider doing something fun in your store.

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Celebrate Your Style and Creativity This Holiday Season

Wednesday, November 11th, 2015

Celebrate Your Style and Creativity This Holiday Season

Celebrate your style and creativity this holiday season. One of the hottest trends this year is dress forms decorated for Christmas. This is a genius way to bring in a traditional Christmas tree with a twist. What a modern contemporary way to show your festive side. These dress forms can be displayed inside your store window, sales floor or just outside your storefront. There are a lot of examples available all over the web and on Pinterest showing these dressmaker forms and mannequins. Store Supply Warehouse has jersey covered dress forms, metal dress forms and mannequins that work great for these kinds of displays.. All you need to get started are a few basic supplies: chicken wire, wire cutters, evergreen foliage, synthetic foliage, garlands and lots of imagination. Some of these looks have added ornaments, ribbon and other accessories which can be purchased at your local hardware store, online or your favorite craft store.  Here are some of our favorite looks.

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Wire Dress Form Christmas Tree