Posts Tagged ‘jewelry’

Tuesday Tip: Traveling Jewelry Sales

Tuesday, June 9th, 2009

Hailed as the new Mary Kay and Avon, jewelry sales is becoming a booming business for individuals who want to be self employed or for people who want to make some extra money on the side. People are looking to supplement their income to make ends meet, and the average direct salesperson makes about $200 extra a month. The average Silpada rep makes about $285 for every 2 hour party that they plan. Hosting a couple of parties a week can add up to thousands a month.

The jewelry party idea is not only profitable for the sales rep, but this business model can be successfully employed by a small jewelry retailer or an individual starting up a jewelry line. By traveling with your jewelry line to homes or offices for pre-planned events, you will be able to introduce your product to a new audience. You can enhance this experience by also making your products available online on eBay or through a website. Then once people discover your line at a party, they can become repeat customers, or they can host parties of their own.

So how do you become successful in this industry? Here are a few tips that we have, but feel free to add some more tips in the comment section.

  1. Work your contacts- The key to making money in this field is having people who are willing to let you into their home or place of business so that you can sell your jewelry to their friends and coworkers.
  2. Reward the host- Many people host these type of parties because they get some sort of incentive for hosting the party. So make sure to reward the host with a free item or a cut of the profits that they can use toward merchandise.
  3. Make the host look good- The best way to reward the host is to make them look good for hosting your event. Simple ways to do this is to have your items organized and displayed in an attractive manner. Stayed tuned to Friday’s featured product article as we will discuss ways to display jewelry items.
  4. Ask new customers to consider hosting a party of their own- As we said before, some of the success in this industry can be attributed to your networking abilities. So if you get an enthusiastic party attendee, make sure you ask them to consider hosting their own party.

Feel free to add your own tips on how to host a successful jewelry party. Also, what other industries have you seen doing this type of retail? We all know about makeup, jewelry, candles, etc, but what other types of parties have you attended?

Mother’s Day Gift Ideas

Wednesday, April 22nd, 2009

“Whenever a holiday is approaching, such as Mother’s Day, I have a display dedicated to appropriate and thoughtful gifts. For Mother’s Day, I put out pretty scarves, jewelry and other accessories. That way, when someone runs in desperately the night before, I can direct them to that area and they get a wide variety of gift ideas.” – Christine B from Illinois