Selecting a hanger seems like an easy decision. But with all the different options for size, type, material, etc, it is easy to get hung up on the details. Here are a few things to keep in mind when selecting a hanger type for your retail location.
- Choose Your Racks and Fixtures or Match Your Existing Decor. In order to make the most of your clothing displays, you must select racks and fixtures to accentuate the merchandise. The hanger you choose should match the criteria given by the store’s design elements such as the location of the cash register, slatwalls, racks, spacing issues and most importantly, the decorating. Lush carpeting and dark wood would not complement a clear break resistant hanger. A hanger is an extension of your décor. It could be the only thing in your store that a client touches and examines besides the merchandise. Therefore, it is important to put your best foot forward when it comes to hangers. When browsing our hanger selection, be sure to ask yourself if the hanger you are considering projects the proper image your store is trying to convey. That will narrow down your choices to a select few and make deciding much easier.
- Evaluate Your Merchandise. The style of a hanger has a direct impact on the perceived inherent value of the item it holds. Depending on the type of apparel you sell, your choice of an appropriate hanger may be very easy. For suits or dresses, wooden hangers would be the best choice. Pants need hangers with clips while silky or fine fabrics need hangers with non-slip pads or cut-outs in the hanger to hold the item in place. Carefully consider the type of hanger that will make the most of your displays while drawing the customer’s eye to the clothing. Crowded racks of clothing on the wrong hangers can quickly create a mess and cause your store to appear disorganized and unprofessional. Hanger accessories can enhance any hanger by organizing racks, securing items on hangers, or helping customers find an item. For example, piggy back connectors for plastic hangers maximize space by forming shirt and pant combinations. Customers appreciate any extra steps that make their shopping experience more enjoyable or efficient.
- Select a Hanger. What kind of hanger does your store need to make the most of its décor, clothing displays and merchandise? Each hanger style adds a different flavor to your store. Higher end stores may be interested in wood hangers or contoured plastic hangers. Coated non-slip hangers are handy for hanging fine fabrics or wide necked shirts. Versatile economy hangers, clear break resistant hangers and plastic hangers are fitting for many different types of stores and can even be sent home with the customer. Don’t forget your hanger accessories such as piggy back connectors, self-adhesive foam non-slips, foam hanger covers, size dividers and more.
What type of hangers do you use for your store? What advice do you have for someone choosing a new hanger type?
Tags: hangers, tuesday tips
